CRM Tips & Tricks which you can use for CRM success in your organisation. Surprisingly it contains more of HR and Sales/marketing Tips rather than technology tips. This is practically true, because CRM is more of HR, Sales and marketing policies and procedure rather than technology.
Apart from tips for better implementation, I have also covered tips in designing and planning for the CRM, because a badly designed or conceived CRM can never be implemented perfectly.
59% of CRM fail due to lack of user adoption. How do you achieve user adoption ? obviously through best of policies and processes. Technology in long run plays only 9% of role in CRM success.
Most of the tips are derived from our real life experience @ Enjay while we help Customers (since 2009) to implement CRM in their businesses. However, some of tips and tricks Articles are by our Guest writers (or interviews), which will also help you understand real life challenges & solutions in implementation of CRM.
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